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Friday, August 25, 2006

MySpace hits the campaign trail

MySpace is everywhere.

If you go to a concert, the band likely will make a quick tip for fans to check out their profile on MySpace. If you visit a comedy club, you might hear the comedian mention their profile as well. If you go to lunch with a high-school friend, at some point the conversation will drift to old friends found through the popular Web site. MySpace is everywhere and unavoidable in most conversations.

So, why should we be surprised to see mayoral candidates take advantage of this site's popularity? In fact, one candidate already has.

Liz Swaine seems to have beaten all other candidates to the punch with her MySpace profile. On her page, Swaine talks about her time working in TV, her husband, her hobbies and of course, one other little tidbit -- she's running for mayor of Shreveport.

As you peruse her profile to the beat of "Don't Bother" by Shakira, you can check out photos of Swaine sitting in her plane or riding her motorcycle.

It's a smart move for Swaine. Not only is this the easiest, most obvious way to connect with young voters, it's also the cheapest -- absolutely free.

Check it out for yourself: http://www.myspace.com/lizswaine

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